About the author
Gareth Norman
Founder of BE AR Coffee | 18+ years in coffee, food retail and hospitality operations
Published 01 July 2020
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Updated 17 May 2026
Gareth is the founder of BE AR Coffee, a family-run coffee business built from a long-standing love of great coffee and genuine customer service. His coffee journey began with one memorable espresso at AMT Coffee, which led him to cancel a job interview and apply to work at the kiosk instead.
Over the next 13 years, Gareth worked his way from barista to regional operations manager, learning coffee, service, retail and operations from the ground up. Today, he brings that experience into every part of BE AR Coffee, from choosing coffees to helping customers find a brew they genuinely enjoy.
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